**Industry Insights: 4 Questions With Wunderkind**
With digital privacy tightening, identity resolution is becoming essential for travel marketers. Wunderkind’s Ronen Kadosh explains how smarter data strategies can help brands drive direct bookings and build lasting loyalty.
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**Sponsored**
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**Airbnb Is Testing a ‘What’ Box for Natural Language Search**
Say what? Yes, Airbnb is testing adding a “What” box to the search interface atop its homepage. If it works, over the next few years it may transform the way people look for a place to stay.
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**Expedia Group’s B2B Engine Gains Momentum as Consumer Business Stabilizes**
Expedia’s B2C and B2B segment strategy is taking off. The B2B side continues to grow, while the consumer division is finally steadying after a long tech overhaul.
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**Airbnb Sees Lift in Third Quarter From Reserve Now, Pay Later**
Reserve Now, Pay Later is giving an unexpected boost to Airbnb’s outlook for the year. It is rare for a new feature to have such an immediate impact.
https://skift.com/2025/11/07/why-the-iag-profit-machine-still-managed-to-disappoint/
