Dubai chocolate proves that the U.A.E. has cultural products worth sharing, traditions worth celebrating, and, yes, authenticity worth claiming. It demonstrates that the Gulf can be a source—not just a consumer—of global trends.
Most importantly, it shows that when the U.A.E. offers the world something genuinely appealing—something delicious—people respond with enthusiasm, not skepticism.
The demand for Dubai chocolate ahead of Halloween week represents a quiet revolution. It signals acceptance, normalization, even affection. That is worth more than all the sportswashing money can buy. And it tastes better, too.
https://time.com/7328747/with-dubai-chocolate-the-u-a-e-has-a-taste-of-genuine-soft-power/